Addenbrooke’s charity begins partnership with Stock Shop at hospital store
25 June 2021
Addenbrooke’s Charitable Trust (ACT) has partnered with clothing and gift store, The Stock Shop, to help raise funds and make Addenbrooke’s and the Rosie hospitals even better for patients.
The store, based in the main concourse at Addenbrookes Hospital, has now pledged to fundraise for its local NHS charity, ACT, following a year of fundraising for NHS Charities Together nationally during the Covid-19 pandemic.
The shop is now stocking the charity’s branded merchandise such as coffee cups, water bottles, tote bags and T-shirts. All profits from the sale of these items will help the charity to fund cutting edge equipment, innovative projects, and pioneering research that will transform the hospital and change people’s lives.
Store staff will also help to spread the word about how the charity supports patients, their families, and colleagues at the hospital. One member of The Stock Shop team, Tracy Hall, has made a pledge to raise £1000 towards the £1.5 million that Addenbrooke’s needs to buy a surgical robot, by walking for 1000 minutes. Tracy is also holding a raffle in the gift store of the main concourse, giving people the chance to win some fantastic prizes to help raise additional funds towards her £1000 target.
Louise Wells, The Stock Shop Merchandising Manager, said: “Stock Shop stores across the country helped to raise thousands of pounds for NHS Charities Together during the Covid-19 pandemic. My colleagues at the Addenbrooke’s store are now excited to stock the official ACT merchandise, and incredibly proud to focus our fundraising activities on our local NHS charity, so we can give something back to the patients, their families, and hospital staff who shop in our store.”
She added: “It’s great to be part of the hospital community, and we hope our support for the charity will strengthen our relationship with staff and inspire more customers than ever before to donate.”
The Stock Shop will also be supporting the charity by donating all the funds raised from the sale of their sustainable and recyclable carrier bags, and customers will be encouraged to add a small donation to their transaction.
In addition, as a thank you to the NHS, The Stock Shop is now offering a 20% discount to Addenbrooke’s staff in both their clothing and gift store in the hospital (exclusions apply).
More items are available to purchase on ACT’s online shop at helpyourhospital.co.uk/shop